This Privacy Statement is intended to inform you about how certain Personally Identifiable Information and other information is collected on and used in operating the Virtual Lifestyle Management ™ website, referred to here as the VLM Web Site.

The VLM Web Site offers its customers, such as you, the opportunity to browse and use certain features on the Web Site. The operators of the VLM Web Site are committed to protecting your privacy while also developing technology that gives you the most powerful and safe online experience. This Privacy Statement governs data collection and usage, including your use of the VLM recruitment or sign up web page and your use of all other interactive features offered or made available on the VLM Web Site. By using the VLM Web Site, you consent to the collection and use of your personal information and the data practices described in this Privacy Statement.

Collection of your Personally INDENTIFIABLE Information
“Personally Identifiable Information” is information that can be used to uniquely identify or contact a single person. You are not required to provide the VLM Web Site with any Personally Identifiable Information. Unless you provide such information through the Web Site, we will not collect it from you. However, in order to make full use of the VLM Web Site’s features, receive information, participate in message boards and other chat features, you will need to provide certain Personally Identifiable Information to or through the VLM Web Site.

The VLM Web Site collects certain Personally Identifiable Information that you do provide, such as your e-mail address, name, home or work address or telephone number. The VLM Web Site also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites. If you become a participant in a VLM program, then you may be asked to provide additional health information, such as your height, weight, caloric intake, physical activities and more so that you can benefit from the services offered in the program. All such information is subject to this Privacy Statement.

Please note that certain Personally Identifiable Information, including in particular any health information that you provide, may be subject to the privacy and security provisions of the federal HIPAA law (the “Health Insurance Portability and Accountability Act of 1996” and regulations implementing the law) and state laws that apply to confidentiality of personal and health information.

The VLM Web Site will also automatically collect information about your computer hardware and software. This information may include: your IP address, browser type, domain names, access times and referring web site addresses. This information is used by the VLM Web site for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the VLM Web Site.

Please keep in mind that if you directly disclose Personally Identifiable Information or personally sensitive data through the VLM Web Site public message boards, this information may be collected and used by others. Note: The VLM Web Site does not read any of your private online communications.
We encourage you to review the privacy statements of web sites you choose to link to from the VLM Web Site so that you can understand how those web sites collect, use and share your information. The operators of the VLM Web Site are not responsible for the privacy statements or other content on any web site other than the VLM Web Site.

Use of your Personally Identifiable Information
The VLM Web Site collects and uses the Personally Identifiable Information you provide to operate the Web Site and deliver the services you have requested. The VLM Web Site and its operators also use your Personally Identifiable Information as follows:

  • to inform you of other products or services available from the VLM Web Site and its operators;
  • to share information with the employer or health plan sponsor through which you receive your health benefits, but only if they have promised to protect the information and to use it only for administration of your health benefits or as otherwise authorized by you and not to deny health benefits coverage;
  • to contact you via surveys to conduct research about your opinion of current services or of potential new services;
  • to share with trusted business partners to help us perform statistical analysis, send you email or postal mail, provide customer support, improve our services or content, or arrange for deliveries, but only if such third parties have agreed to use your personal information only to provide these services, and if they have agreed to keep your information confidential.

We do not sell, rent or lease our customer lists to third parties. We may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique Personally Identifiable Information (e-mail, name, address, telephone number, health information) is not transferred to the third party.
We do not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.
The VLM Web Site keeps track of the web sites and pages you and our other customers visit within the VLM Web Site, in order to determine what VLM Web Site services are the most popular. This data is used to deliver customized content and advertising within the VLM Web Site to customers whose behavior indicates that they are interested in a particular subject area.
The VLM Web Site will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on the operators of the VLM Web Site; (b) protect and defend the rights or property of the operators of the VLM Web Site; and, (c) act under exigent circumstances to protect the personal safety of users of the VLM Web Site, or the public.

Security of your Personal Information
The VLM Web Site secures your personal information from unauthorized access, use or disclosure. The VLM Web Site secures the Personally Identifiable Information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol. The operators of the VLM do not request personal information by sending emails. We only collect such information via the VLM Web Site. If you receive an email purporting to be from us, please do not respond to it. Instead, please contact us immediately using the “Contact Information” below.

If you have provided Personally Identifiable Information, you may elect to have your data changed, deactivated from our files, or kept from being used for purposes other than the service requested, by following the instructions described in the “Contact Information” below. If you elect to have your data deactivated from our files, this will compromise your future ability to log into and use the VLM Web Site. Otherwise, we will retain your information for as long as your account is active or as needed to provide you services.
The operators of the VLM Web Site adhere to all federal and state laws that apply to use of your Personally Identifiable Information, including the federal HIPAA law. If any state or federal law or regulation governing your Personally Identifiable Information restricts us from using or sharing your information in any manner otherwise permitted under this Privacy Statement, we will follow the more restrictive law or regulation.

No Personally Identifiable Information will be sold or shared for marketing purposes without your authorization.

You will be notified upon a breach of any of your unsecured Personally Identifiable Information. “Unsecured Personally Identifiable Information” means protected health information, as defined by HIPAA, that is not rendered unusable, unreadable or indecipherable to unauthorized persons by using a technology or methodology approved by the Secretary of the federal Department of Health and Human Services.

Use of Cookies
The VLM Web Site uses “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize VLM Web Site pages, or register with VLM Web Site or related services, a cookie helps the VLM Web Site to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same web site, the information you previously provided can be retrieved, so you can easily use the web site features that you customized.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the VLM Web Site services or other web sites you visit.

Changes to this Statement
The operators of the VLM Web Site will occasionally update this Privacy Statement to reflect changes in our information practices, or based on company and customer feedback or changes in applicable law. We encourage you to periodically review this Statement to be informed of how your information is protected on the VLM Web Site.

Your access to and use of the VLM Web Site requires acceptance of our related Terms of Use. Read more about our Terms of Use agreement.

Contact Information
We welcome your comments regarding this Privacy Statement. If you believe that the VLM Web Site has not adhered to this Statement, please contact the VLM Web Site at We will use commercially reasonable efforts to promptly determine and remedy the problem.